Ad Age Custom Webcast: The OTT Opportunity: Achieve Reach, Relevance & Revenue
As the OTT landscape sees exponential growth, marketers are capitalizing on new ways to reach engaged audiences watching premium, live content with targeted brand messages that generate transparent ROI.
To ensure you’re reaching the expanding cord-cutter and cord-never marketplace, learn how to incorporate live, premium OTT into your media mix. With the ability of advanced OTT advertising solutions like addressable and programmatic to deliver the right message to the right household at the right time, accessing hard-to-reach consumers just got a whole lot easier.
All attendees receive an Ad Age custom white paper, sponsored by DISH Media.
Tuesday, November 13, 2018 at 1:00 pm to 2:00 pm
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