Industry Calendar

Interactive Advertising Bureau (IAB)

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The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. It is comprised of more than 650 leading media and technology companies that are responsible for selling, delivering, and optimizing digital advertising or marketing campaigns. Together, they account for 86 percent of online advertising in the United States. Working with its member companies, the IAB develops technical standards and best practices and fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. The organization is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the IAB advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, the IAB is headquartered in New York City and has a West Coast office in San Francisco.

Upcoming Events

Marketing Innovation Forum

Recent times has witnessed the Kingdom of Saudi Arabia diversifying from a natural resources-based economy to becoming a digitally-enabled trade to become an...

April 06, 2020
Marketing Innovation Forum

Recent times has witnessed the Kingdom of Saudi Arabia diversifying from a natural resources-based economy to becoming a digitally-enabled trade to become an...

April 07, 2020

Recent Events

PICK&PACK 2020

Friday, February 14, 2020

PICK&PACK 2020

Thursday, February 13, 2020

PICK&PACK 2020

Wednesday, February 12, 2020

VIBE MARKETERS FEST

Wednesday, November 6, 2019

VIBE MARKETERS FEST

Tuesday, November 5, 2019

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